BRC 301 - Media Economics

3 Credits

A comprehensive overview of economic issues that affect the funding and operation of media systems; an introduction to standard methods for quantifying media usage and effects. Students will learn and apply a variety of techniques for measuring media usage and effects. All exams include written expression and mathematical computation.
Prerequisite: BRC 108 and a minimum of six hours in the major or instructor permission.
When Offered: Fall

Catalog Year: 2008-2009