Serenity Sutherland, Program Coordinator
7 Lanigan Hall
Communication Studies Department
The Strategic Communication program is designed to produce advanced-level professional communicators who are able to craft and distribute ethical messages to achieve specific goals. The program provides recent college graduates and professionals with the opportunity to examine communication theory and research across several strategic environments, including integrated media, organizational life and research across several strategic environments, including integrated media, organizational life, and technology and science. Strategic Communication students examine the complex ways in which messages and their features shape perceptions, interpretation, and subsequent actions. Thus, the curriculum heightens students’ awareness of their own and others’ communicative choices and enhances their communication competence and effectiveness in order to achieve desired strategic outcomes.