PRL 318 - Event Planning

This course is designed to identify the components of special events, seminars, product launches, festivals and lectures and how they affect a company’s corporate image as well as how they fit a company’s strategic mission. The class will place special focus on strategic planning; budgeting; financial and risk management. This class includes developing and defining critical thinking and presentation skills, as they relate to events.

Prerequisite: COM 100, COM 210, or COM 211; or instructor permission
When Offered: Fall
Credit: 3