Nov 26, 2024  
2022-2023 Undergraduate Catalog 
    
Catalog Navigation
  Catalog Home


  Majors/Minors
  Courses
  Colleges, Departments and Programs
  Academic Support/Resources
  College Standards and Policies
  Curriculum Information


  Admissions
  Financial Information
  Student Life


  A Message from the Office of the President
  Mission and Vision Statement
  SUNY Oswego at a Glance


  General Information
  College Officers/Council
  Emeritus Faculty


  Archived Catalogs

HELP
2022-2023 Undergraduate Catalog [Archived Catalog]

MKT 466 - Seminar in Marketing Management

In-depth analysis of marketing techniques including channel decisions, new product introduction, survey design and data analysis. Course content will include the analysis of marketing problems using the case study method.

Prerequisite: MKT 250 and minimum first semester senior standing.
When Offered: Not on a regular basis
Credit: 3