Nov 26, 2024  
2021-2022 Undergraduate Catalog 
    
Catalog Navigation
  Catalog Home


  Majors/Minors
  Courses
  Colleges, Departments and Programs
  Academic Support Resources
  College Standards and Policies
  Curriculum Information


  Admissions
  Financial Information
  Student Life


  A Message from the President
  Mission and Vision Statement
  SUNY Oswego at a Glance


  General Information
  College Officers/Council
  Emeritus Faculty


  Archived Catalogs

HELP
2021-2022 Undergraduate Catalog [Archived Catalog]

MKT 395 - Electronic Marketing

This course explores the opportunities and challenges related to current and emerging electronic commerce and electronic marketing technologies using the Internet. Course participants will have the opportunity to study principles, concepts, theories, key issues and applications of electronic marketing.

Prerequisite: MKT 250 and minimum first semester junior standing.
Offered: Fall, Spring, Summer
Credit: 3