Nov 25, 2024  
2020-2021 Undergraduate Catalog 
    
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2020-2021 Undergraduate Catalog [Archived Catalog]

BRC 305 - Media Management

This course covers the fundamental economic principles that play a role in the management decisions in the broadcast/cable/telecommunications industry. Emphasis is placed on the management of broadcast stations and cable systems, including financial, personnel, news, programming, sales, and promotion management.

Prerequisite: BRC 108
Offered: Not on a regular basis
Credit: 3