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Dec 06, 2024
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2012-2013 Undergraduate Catalog [Archived Catalog]
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COM 415 - Case Studies in Public Relations 2012-2013 Catalog Year
This course is designed to study a clear set of guiding public relations principles accompanied by public relations cases that generally illustrate those principles in a positive light and thus serve as models of effective management and practice. Students will study real-life public relations cases designed to help them develop ability in applying effective, cutting-edge public relations theories, principles, and practices in a wide variety of situations.
PREREQ: COM 215 or instructor permission credit: 3
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