Broadcasting and Mass Communication, BA / Business Administration, MBA **

Program Contact

Irene Scruton, Program Coordinator
140 Rich Hall
315-312-2911

The Business Administration program is in the School of Business. Visit the program admissions page to apply.

Program Description

The Broadcasting and Mass Communication BA/MBA program is a multi-disciplinary program offered jointly by the School of Communications, Media and the Arts and the School of Business. At the conclusion of the program, the student will receive a BA in Broadcasting and Mass Communication, a minor in Business Administration, and a Master of Business Administration.

Broadcasting and Mass Communication, B.A./Business Administration, M.B.A. (111-114 cr)

A. Core Requirements (18 cr)

MBA 511 - Management Information Systems Credit: 3
MBA 513 - Managerial Finance Credit: 3
MBA 514 - Marketing Management Credit: 3
MBA 515 - Management Science I Credit: 3
MBA 516 - International Business Credit: 3
MBA 517 - Organization and Management: A Global Perspective Credit: 3

B. Advanced Tools (3 cr)

Select one Advanced Tools course, under advisement.

MBA 543 - Investment Analysis and Portfolio Management Credit: 3
MBA 545 - Futures and Options Markets Credit: 3
MBA 547 - Management of Financial Institutions Credit: 3
MBA 568 - Project Management Credit: 3
MBA 570 - Strategic Decision Making Credit: 3
MBA 630 - Fundamentals of Data Analytics Credit: 3
MBA 631 - Excel for Business Analytics Credit: 3
MBA 633 - Predictive Analytics Credit: 3
MBA 634 - Chat GPT for Business Credit: 3
MBA 635 - Data Analytics for Leaders Credit: 3
MBA 637 - Database Management for Business Credit: 3
MBA 638 - Applied Statistics for Managers Credit: 3
MBA 639 - Prompt Engineering for Artificial Intelligence Credit: 3
MBA 640 - Research Methods for Business Credit: 3

C. Elective Requirements (12 cr)

Under advisement, select four MBA elective courses from the following list.

MBA 525 - Cyber Law Credit: 3
MBA 530 - Employment Law Credit: 3
MBA 533 - Labor Relations Credit: 3
MBA 538 - Human Resource Management Credit: 3
MBA 543 - Investment Analysis and Portfolio Management Credit: 3
MBA 544 - Enterprise Risk Management Credit: 3
MBA 545 - Futures and Options Markets Credit: 3
MBA 546 - Life & Health Insurance and Employee Benefits Credit: 3
MBA 547 - Management of Financial Institutions Credit: 3
MBA 548 - Loss Control, Contracting, and Housing Credit: 3
MBA 549 - Commercial Insurance Credit: 3
MBA 560 - Supply Chain Management Credit: 3
MBA 567 - Technology Innovation Management Credit: 3
MBA 568 - Project Management Credit: 3
MBA 570 - Strategic Decision Making Credit: 3
MBA 583 - Sales Leadership and Strategy Credit: 3
MBA 584 - New Product Design and Development Credit: 3
MBA 585 - Brand Experience Management Credit: 3
MBA 588 - Social Entrepreneurship and Non-Profit Organizations Credit: 3
MBA 590 - Special Topics Credit: 3
MBA 598 - Application Project Credit: 3
MBA 630 - Fundamentals of Data Analytics Credit: 3
MBA 631 - Excel for Business Analytics Credit: 3
MBA 633 - Predictive Analytics Credit: 3
MBA 634 - Chat GPT for Business Credit: 3
MBA 635 - Data Analytics for Leaders Credit: 3
MBA 637 - Database Management for Business Credit: 3
MBA 638 - Applied Statistics for Managers Credit: 3
MBA 639 - Prompt Engineering for Artificial Intelligence Credit: 3
MBA 640 - Research Methods for Business Credit: 3
MBA 691 - MBA Professional Internship Credit: 3

D. Capstone (3 cr)

MBA 550 - Management Policy Credit: 3

E. Undergraduate Requirements (75-78 cr)

Undergraduate degree requirements.