BRC 423 - Influencer Storytelling

This course explores influencer storytelling within the creator economy. Students will learn best practices for how to craft and produce compelling stories from the perspective of an influencer and from the perspective of brands and organizations that collaborate with influencers.

Note: This will be a cross-listed course: PRL/BRC 423.

Prerequisite: COM 100 and BRC 108 and Upper Division Standing or Instructor Permission
Equivalent Course: [“PRL 423”]
When Offered: Not on a regular basis.
Credit: 3