Mar 29, 2024  
2021-2022 Graduate Catalog 
    
2021-2022 Graduate Catalog [Archived Catalog]

COM 500 - Introduction to Strategic Communication




An overview of the theories and skills required for communicating oral and written strategic messages competently in a collaborative, high-tech, and global business environment. The course will cover the methods necessary for effective communication in the business world, providing students opportunities to develop and improve their skills. Students will learn how to use the appropriate media and strategies to communicate to different audiences in different settings. Emphasis will be placed on identifying and applying current communication studies research.

Prerequisite: Graduate standing
Credit: 3