May 05, 2024  
2020-2021 Undergraduate Catalog 
    
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2020-2021 Undergraduate Catalog [Archived Catalog]

MKT 320 - Digital Marketing Business Applications

This course takes a deeper dive into digital marketing and assists students in obtaining digital marketing certifications such as Google AdWords Certification and a Google Analytics Individual Qualification (IQ). These certifications will provide students a better understanding of the changing world of digital marketing while gaining a competitive edge and unique resume builder.

Prerequisite: MKT 250, Upper Division Standing
Offered: Not on a regular basis.
Credit: 3