May 05, 2024  
2020-2021 Undergraduate Catalog 
    
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2020-2021 Undergraduate Catalog [Archived Catalog]

MGT 360 - Creativity and Innovation

This course introduces major concepts of creativity and innovation. It aims to help students understand the importance of entrepreneurial creativity and innovation, teach them to identify opportunities and provide them with techniques for coming up with creative ideas and innovative solutions to problems in business organizations. After completing the course, students are expected to understand what it takes to generate and implement novel and useful ideas.

Prerequisite: MGT 261 and MKT 250.
Offered: Not on a regular basis.
Credit: 3