Mar 28, 2024  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [Archived Catalog]

BRC 305 - Media Management


This course covers the fundamental economic principles that play a role in the management decisions in the broadcast/cable/telecommunications industry. Emphasis is placed on the management of broadcast stations and cable systems, including financial, personnel, news, programming, sales, and promotion management.

Prerequisite: BRC 108
Offered: Not on a regular basis
Credit: 3