Apr 19, 2024  
2017-2018 Undergraduate Catalog 
    
Catalog Navigation
  Catalog Home


  A Message from the President
  Mission and Vision Statement
  SUNY Oswego at a Glance


  Majors/Minors
  Courses
  Colleges, Departments and Programs
  Academic Support Resources
  College Standards and Policies
  Curriculum Information


  Admissions
  Financial Information
  Student Life
  Emeritus Faculty
  Correspondence Directory


  General Information
  College Officers/Council


  Archived Catalogs

HELP
2017-2018 Undergraduate Catalog [Archived Catalog]

BRC 425 - Media Audiences

2017-2018 Catalog Year:

This course provides an overview of the principles used to design, conduct and interpret audience research. The course will cover topics including audience measurement and ratings, consumer behavior, uses and gratifications, media rituals, interactive audiences and fandom.

Prerequisite: Upper division standing or Instructor permission.
Offered: Not on a regular basis
Credit: 3