Mar 29, 2024  
2016-2017 Undergraduate Catalog 
    
2016-2017 Undergraduate Catalog [Archived Catalog]

BRC 305 - Media Management


2016-2017 Catalog Year:

This course covers the fundamental economic principles that play a role in the management decisions in the broadcast/cable/telecommunications industry. Emphasis is placed on the management of broadcast stations and cable systems, including financial, personnel, news, programming, sales, and promotion management.

Prerequisite: BRC 108
Offered: Not on a regular basis
Credit: 3