Apr 24, 2024  
2013-2014 Undergraduate Catalog 
    
Catalog Navigation
  Catalog Home
  A Message from the President
  Mission and Vision Statement
  SUNY Oswego at a Glance
  Majors/Minors
  Courses
  Colleges, Departments and Programs
  College Standards and Policies
  Curriculum Information
  Academic Support Resources
  Admissions
  Financial Information
  Student Life
  Emeritus Faculty
  Correspondence Directory
  General Information
  2013 - 2014 Academic Calendar
  Archived Catalogs
HELP
2013-2014 Undergraduate Catalog [Archived Catalog]

MKT 250 - Marketing Principles

2013-2014 Catalog Year

An analytical study of marketing as a major business function and a social process. Introduces analysis of market forces, marketing opportunities, determination of price, product, distribution, promotion, and organization policies required to control and fulfill planned marketing programs.

PREREQ: ECO 101 OR 120 and minimum second semester freshman standing.
credit: 3