2010-2011 Undergraduate Catalog [Archived Catalog]
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COM 416 - Capstone in Public Relations 2010-2011 Catalog Year
FOR FALL 2010
COM 416 Public Relations Strategies and Techniques
Public relations strategies and techniques will be derived from an intensive examination of case studies. Students will analyze both public relations practices and theories. 3 Credits
Prerequisite: BRC 108 and COM 215.
When Offered: Fall, Spring
BEGINNING SPRING 2011
This course is to serve as the capstone for public relations majors. It will bring together the theories and techniques of public relations with real world application with a major focus in campaign planning.
PREREQ: COM 415 or instructor permission. OFFERED: Fall, Spring CREDIT: 3
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