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    State University of New York at Oswego
   
 
  Jan 17, 2018
 
 
    
2010-2011 Undergraduate Catalog [Archived Catalog]

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BRC 328 - Media Copywriting


2010-2011 Catalog Year

A study of the techniques used in writing continuity for today’s media. The student will examine the advertising industry and its impact on the public and should gain a working knowledge of the special requirements of creating specific types of continuity for a special medium. Students will be required to write, edit, and produce copy for a variety of media.

PREREQ: Upper division standing.
OFFERED: Irregular
NOTE: Advisement recommendation: BRC 220 or 235.
CREDIT: 3



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